WHO cares. It’s now time you did The old adage tells us not to fix things the things that aren’t broken. Logic suggests, therefore, that wherever we do see a fix being applied, we can safely assume things aren’t working … Read More
Author Archives: Media MK

WHO Cares: A pro-adherence strategy means little without the drive for better data quality
When a high-profile authority in the medical world such as the World Health Organization’s publishes guidelines governing best practice in clinical trials, the sector takes note. Reading the guidelines, many will have welcomed WHO’s aims to “reform, improve and streamline” … Read More
Tags: adherence data, clinical trials, data, reliable, smart package